Company's Profile
Apple Inc. is a technology company that specializes in the design, manufacture, and marketing of various electronic devices, including smartphones, personal computers, tablets, wearables, and accessories. The company's most popular products include the iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, HomePod, iPod touch, and accessories.
In addition to its hardware offerings, Apple operates several digital platforms, such as the App Store, where customers can browse and download applications and digital content like books, music, video, games, and podcasts. The company also offers various subscription-based services, including Apple Arcade, Apple Music, Apple News+, Apple TV+, and Apple Fitness+.
Apple provides other services as well, such as AppleCare for customer support, iCloud for cloud storage and syncing, Apple Card for credit card services, and Apple Pay for mobile payments. Apple sells its products and resells third-party products in various markets, including directly to consumers, small and mid-sized businesses, education, enterprise, and government customers through its retail and online stores and its direct sales force.